The letter set in the cryptarithm is B,C,E,L,M,N,O,P,R,Y - ten letters.
Using these ten letters as a letter bank, I found MORE and MONEY can each be built from this set of letters; the phrase is thematically appropriate and matches the pattern given by 7412 74928.
Then E=2, M=7, N=9, O=4, R=1, Y=8. This leaves 0,3,5,6 for B,C,L,P. The product becomes P14 * BL27 = 2C49478.
Checking possible values quickly finds 314 * 6527 = 2049478.
Solving Backwards